20 Things To Remember For Good Web Copy

1. Tight writing. That doesn’t mean bad or easy writing. 2. Copy of about 600-800 words is better for SEO and catching the long tail of search. 3. Title, Subject, Support, in that order, like subject, verb, object. 4. Titles should be snappy and informative and clickable, but clear. 5. Leads (first sentence or paragraph) […]

Read more
Ideas to Boost The effectiveness of your Online Lead Generation Efforts

For most business professionals the business climate has changed dramatically. In an e-commerce environment the focus or goal of a Web site is encouraging the site visitor to buy something. The second most critical objective is to capture the contact information from a visitor so that a pipeline of prospects can be developed. This leads […]

Read more
Five Simple Internet Marketing Techniques

Each of the following five internet marketing techniques can be implemented without a considerable investment (well… except perhaps time). Some of them might be more accurately described as internet marketing advice rather than internet marketing techniques (most likely #5), each of them can have a positive impact on your internet marketing initiatives. Track and analyze […]

Read more